The engineering under your rankings
Slow site? Pages not indexing? Hit by a Google update? Technical SEO audits & fixes for NYC businesses: speed, crawlability, schema & recovery.
What we fix
Where rankings quietly die
Most sites don't fail because of bad content — they fail because of a slow theme, pages Google can't reach, duplicate URLs competing with each other, or missing structured data. These problems are invisible to owners and obvious to crawlers.
Our audits find them, rank them by impact, and we fix them in priority order. Every fix is documented so you know what changed and why.
- Core Web Vitals & speedReal performance fixes — not just a caching plugin — targeting 90+ PageSpeed scores.
- Crawlability & indexingSitemaps, robots rules, redirect chains, and orphan pages cleaned up so Google sees everything that matters.
- Schema markupLocalBusiness, Service, FAQ, and Review structured data for rich results.
- Content consolidationCannibalizing and thin pages merged or pruned — fewer, stronger pages that actually rank.
- Update recoveryDiagnosis and remediation for sites that lost traffic in a Google core update.
Process
Audit → Fix → Verify
Full crawl audit
We crawl your site the way Google does and benchmark speed, indexing, structure, and schema against your top competitors.
Prioritized fixes
Issues ranked by ranking impact and effort. We implement directly or hand your developer an exact spec.
Verification
Every fix re-tested and tracked in Search Console so improvements show up in data, not just promises.
FAQ
Questions, answered
What\'s the difference between technical and on-page SEO?
Technical SEO makes your site easy for Google to crawl, index, and load — speed, structure, schema. On-page SEO makes each page worth ranking — titles, content, internal links. Both are required; neither works alone.
My site is on WordPress. Does that matter?
WordPress is fine for SEO when configured well — most problems come from bloated themes, plugin overload, and slow hosting. We fix WordPress sites without rebuilding them, unless a rebuild is genuinely cheaper.
What is schema markup and do I need it?
Schema is code that tells Google exactly what your content is — a business, a service, an FAQ, a review. It powers rich results like star ratings and FAQ dropdowns in search, which significantly raise click-through rates.
Can you recover a site hit by a Google update?
Often, yes. We diagnose which update pattern matches your traffic drop, identify the content or technical issues it targeted, and rebuild quality signals. Recovery is gradual — but a clear diagnosis beats publishing blindly.
Get the audit that finds what's broken
Your free technical audit covers speed, indexing, schema, and the specific issues holding your rankings down — with the three highest-impact fixes identified.
Delivered in 3 business days. No spam, no obligation.